THE HISTORY OF EARTH DAY
Earth Day is a secular holiday celebrated all around the world on April 22 every of year. It first began as a day of peaceful demonstrations for college students and activists in 1970 following a tragic event – a massive oil spill off the coast of Santa Barbara, California on January 28th, 1969 that caused the deaths of over 10,000 seabirds, dolphins, seals, and sea lions.
Born as a response to crisis, and propelled by hope for a better future, it eventually resulted in the founding of Earth Day Network – a non-profit organization that works to educate and promote the reversal and prevention of environmental damage. From local programs such as “Green Your City India”, to global campaigns against Deforestation and Climate Change, the Earth Day Network recognizes the connection and interdependence of our planet and all who share it.
In the light of this awakening, it’s intuitive for people to seek more natural ways to heal not just the planet, but themselves as well; Ayurveda is one of the natural medicinal sciences that has seen an increase in popularity over the past decades.
AYURVEDA: BALANCING THE ELEMENTS
Ayurveda is a system of medicine that originated in India, dating as far back as 4000 years. Its underlying theme is balance and connectedness: of processes and elements within the body, and of each being with other beings and the outside world.
Ayurveda draws a parallel between our bodies and nature, upholding that our bodies also consist of five elements: Earth, Water, Air (or Wind), Fire and Ether (or Space). The force within us that guides these five forces is called a Dosha. Each dosha is a combination of two natural elements, predominant in our bodies. Your dosha determines your character and disposition and your health.
Just like the pollution of Earth will cause natural disasters, so can Doshas can go out of balance due to toxin accumulation, stress, improper diet, over-indulgence and even the weather. For instance, an excess of Fire can cause heartburn and irritability, while an excess of Air could result in lightheadedness or a scattered mind.
Ayurveda encourages healthy relationships with nature and one’s community, as well as using the gifts of nature to promote healing and balancing of the elements.
NATURE’S BEST KEPT SECRETS
Founded on the principles of Love for Self, Love for Others, Love for Tradition and Love for Nature, Reshma Beauty follow the teachings of Ayurveda to help restore the health and appearance of your hair and skin.
Be it Multani Mitti – a natural clay to pull excess oils and purify your skin, Turmeric soap or face mask to help soothe skin inflammation, psoriasis and acne, Rose Water Toner to cool and revitalize, Henna products to strengthen and rejuvenate the hair, or Coconut Shampoo & Conditioner to hydrate and nourish your strands, we use the best of traditional natural ingredients sourced from Indian farms.
To honor Earth Day and the Power of Nature and Tradition, Reshma Beauty is offering a 25% sale through Monday, April 23rd. Enter the coupon EarthDay25 at checkout to claim your discount.